REDMI
Redmi is a sub-brand owned by the Chinese electronics company Xiaomi. It was first announced in July 2013 as a budget smartphone line,[1] and became a separate sub-brand of Xiaomi in 2019 with entry-level and mid-range devices, while Xiaomi itself produces upper-range and flagship Mi phones. Redmi phones use the Xiaomi MIUI user interface on top of Android. Models are divided into Redmi (entry-level), Redmi Note and Pro (mid-range), and Redmi A (low-end), along with Redmi X (mid-range) and Redmi K (mid-range/high-end). In addition, the unrelated Mi A Android One series is also positioned in the similar market segment with Redmi devices, despite being part of the upper-range Xiaomi Mi lineup. The most significant difference from other Xiaomi smartphones is that they use less-expensive components and thus have lower prices while retaining higher specifications. In August 2014, The Wall Street Journal reported that in the second quarter of the 2014 fiscal year, Xiaomi had a market share of 14% of smartphone shipment rankings in China.[2] Redmi sales were attributed as a contributing factor toward this gain in shipment rankings.
| Founded | July 2013 (as Xiaomi Redmi series) 10 January 2019 |
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